Can Being Yourself Increase Your Subscriber numbers?
Have you ever been part of a conversation to later learn that you and the other person left that conversation with completely different understandings?Â When you next see them a conversation starts something like, â€œI thought you meantâ€ or â€œI thought you saidâ€ and it dawns on you that a misunderstanding has taken place.Â You were in the same room, same conversation but not on the same page. It’s kind of like this very funny 30 secondÂ Chevy Cruze commercial.Â Everyone is sitting in the same room but hearing different things.
You canâ€™t blame it on their age because on any given day this happens to most of usÂ and sometimes more than once a day.Â Â It reminds me that there are multiple chances for this to happen in communicating with an online audience. But what has this got to do with increasing your subscriber numbers you ask.
THE PLACE OF AUTHENTICITY
Last year was my first year of developing a consistent online presence.Â There was a lot of conversation about â€œauthenticityâ€Â in the blogs I was reading and in what presenters had to say at the three power blogging conferences I attended. Now there seems to be fewer posts dedicated to online authenticityÂ but its relation to increasing my subscriber count remains of high interest to me.Â My issue has been how can I own my online life in a way that is both open and private.
I have experienced this openness in others but I could not bring it to life in my online life. I know what it is because in reading other peoples’ blogs where I have developed an affinity,Â it is because I feel a real sense of who that blogger is.Â And I am finding there is a delicate balance between meeting my intention to be honest and open and at the same time functioning within what I define as my public boundaries.
HERE IS THE QUESTION
What are you prepared to share in order to help your audience experience you? How I answer this question is the number one solution to increasing my subscriber base. DAH. It’s counter intuitive in that I cannot talk about something I am unwilling to talk about. And if I am not clear on who I am talking to I will have a very little idea ofÂ what is on my audience’s mind.
The one sure thing I have learned is there is more to share than there is to hide. My ability to â€œfeelâ€ someone or to identify with their experience is what authenticity is aboutÂ and what others connect to – whether I amÂ guiding this process, moving in tandem with or following someone elses’Â lead.Â So I will pull the curtain back a bit more in my own life and work a little harder at communicating even while hanging in the space of what I donâ€™t know.Â In that frame I expect my public boundaries will begin to fade and I will be of more service to you, my readers if I drop this defense.
This is my intended message for this post.Â I am wondering, is thisÂ your takeaway? Please share your response in the comment sectionÂ above.
By the way, take a look at my review of Karen Whiteâ€™s book, â€œThe Beach Treesâ€ over atBLOGHER.com and join one of the principal charactersâ€™ journey to find herÂ authentic voice.